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First sales task is to identify all Parks and Recreation Departments and set up meetings.  Parks and Recreation offer Enrichment Programs, PreSchool Programs, Camps, ETC.  

Will Doyle (Montgomery County Franchisee

Parks and Recreation Highlight)

While looking for summer camp locations in late 2018, I noticed the Montgomery County Parks and Recreation Summer camp guide and reached out to their office to inquire about new partnerships. A couple phone calls and an in-person meeting later, I noticed they were not running any Flag Football Summer camps. We started off with 2 weeks of Flag Football Camp over the 2019 summer, with an average of about 15 kids per week. That turned into weekend basketball clinics (bringing in 50-60 kids ages 3-13)during this school year and when summer camp discussion came back around, the feedback for our programs was so outstanding that we opened 2 locations for full summer, multi-sport camps as well as Flag football camps and a possible partnership for summer basketball leagues. 

 

Word of mouth travels fast, and when camp registration opened up on Jan. 21st, we brought in over $40k in revenue on the first day. If the early results continue to climb, we are looking at a potential for $150k+ between all of our offerings through the county. The best part is, we are able to do this all without spending a dime on marketing since the Camp guides get sent out to every single Elementary and Middle School at the county.

Hi Jenny – I hope you are well.  My company Overtime Athletics (OTA) has been around for 19 years and we just opened a franchise in Lynchburg VA (OTA runs youth programs) Some of our best partnerships across the country come from Park & Recreations.  Could I send you some information and/or would you have time for a quick phone call? 

 

Let me know and thanks so much,


Chris Whelan 
Overtime Athletics | Northern VA Owner
www.otathletics.com/nova 

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***2 Days Later (Find the original send email and reply all)***

Hey Jenny - Just circling around on my below email.  I would love to stop by or have a quick call about Overtime Athletics.   

 

I hope you are enjoying your summer, 

 

Chris Whelan 

Overtime Athletics | Northern VA Owner

www.otathletics.com/nova 

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***2 Days Later (Find the previous email and reply all) ***

Hi Sarah, 

 

You won't find a more professional company than OTA.  All OTA instructors are background checked, equipped, and OTA certified (trained) to run our programs.  

 

Let me know if we can have a quick phone call. Thanks, 

 

Chris Whelan 

Overtime Athletics | Northern VA Owner

www.otathletics.com/nova